Our Work
Resolution | United Kingdom

Alphabeta

Branding + Print

Billed as the ‘contemporary reactivation of a substantial landmark building’, Alphabeta is a City of London building that symbolises the coming together of traditional finance with the new tech and media industry.

It fuses the grandeur of a modern corporate HQ with the small office cluster and chill-out zones, bars and atriums that typify the creative business model. The goal of our campaign was to present the finished building to potential investors through print, and digital tools that focused on the building’s flexible design and ability to adapt to new demands, eventually helping our client to sell the building for a record price. 


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