The Royal Exchange
Investment & Sale
Branding + Print
A rare piece of London history, and The City of London’s only luxury retail destination – The Royal Exchange houses a collection of the world’s leading luxury brands, all under one roof.
This was a rare opportunity to buy both a prime boutique retail arcade and a historic City of London landmark.
Saentys worked with agents CBRE to craft a high-calibre investment memorandum, worthy of this iconic London landmark. We adapted the existing retail brand for the investment market, crafting a campaign full of character.
High-impact photography of the building and the surrounding area took centre stage in the brochure, showing a fascinating contrast between the heritage building and its luxury modern occupiers. The brochure helped to secure a deal in the region of £50M for the building.