Branding + Digital + Film
2021 - 2022
Industrial & Logistics
Welcome to a workspace that takes its lead from its residents. A vibrant space in a green setting, where people and wellbeing come first and efficiency and logistics connect.
Saentys was approached by Scope Development to work on a campaign to market Pulse: the industrial hub of tomorrow.
Located in Cheseaux-sur-Lausanne, Pulse is a building that stands in contrast to other logistics hubs, traditionally perceived as cold and dehumanised.
The concept of the building and its architecture intended for tenants to share the energy of this buzzing, creative environment and utilise the synergies created. Thus, our campaign centred around the idea of flow and movement.
Human-focused positioning and creative help realise Pulse’s vision of being a forward-thinking development that offers a new kind of proposition.