Project Castle

Location: Dublin, Ireland
Deliverables: Branding + Print
Years active: 2020
Asset class Residential
Introduction

Project Castle was the largest sale of residential property in the history of the Irish state with the portfolio sale of over 1922 units in and around Dublin, realising a value of over €1 Billion.

Saentys worked closely with agents Cantor Fitzgerald and client Marlet to create a distinctive and high-quality campaign to engage an international audience.

Given the extent of the portfolio, it was important to devise a framework that created a consistent and easily-navigably approach to displaying the extensive information for the six different sites.

Within tight time constraints, Saentys delivered both digital and printed materials to help the sales team engage target buyers with a quick resulting sale of over €1Billion.