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Hôpital de la Tour

Location: Geneva, Switzerland
Solution: Corporate
Deliverables: Digital + Strategy
Years active: 2021 - 2022
Asset class Healthcare
Introduction

From state-of-the-art medical services & facilities to crucial work in high-risk pregnancies, Hôpital de la Tour operates at the cutting-edge.

Saentys’ work helped them to communicate this to both the general public and the wider medical community.

The centre of Maternal-Foetal Medicine (MFM) delivers world-class expertise to complement the work of gynaecologists and obstetricians in the area of high-risk pregnancies. The maternity facilities deliver state-of-the-art medical services, quality hotel accommodation and full support to new parents, before, during and after pregnancy.

Saentys was tasked with developing a communications strategy that promoted the ward and the full ecosystem of its offer, mostly to prospective parents.

We developed a digital campaign aimed at physicians, designed to promote the maternity services and world-class expertise on offer at Hôpital de la Tour.