Four Seasons Sharm El Sheikh

Location: Sharm El Sheikh, Egypt
Solution: Corporate
Deliverables: Advertising
Years active: 2021 - 2022
Asset class Residential
Introduction

Having extensive experience in supporting world-renowned real estate developers across the residential and hospitality sectors, Saentys was commissioned to create a comprehensive media strategy for an award-winning resort in Egypt’s Sharm El Sheikh.

TMG Luxury Properties came to us for help in generating leads for the sale of their 69 Four Seasons Private Residences. We positioned Sharm El Sheikh as a luxury second home destination and developed a comprehensive media plan that included digital and offline channels.

Our team developed a messaging strategy to highlight the unique features and benefits of the resort, as well as an advertising and photography concept which would resonate with target audiences. The campaign generated impressive results, including a significant increase in brand awareness and leads for the TMG sales team.