Having worked with the Fairmont brand on previous projects, we were well-positioned to tackle this unique, luxury hospitality asset. Before going to the market, a campaign in line with the quality of the proposition and the hotel’s breathtaking surroundings was required.
One key facet of our campaign was to reshoot all of the film and photography. We used our experience and knowledge of capturing these sprawling destination landscapes to create a visual style that holistically captured the luxury, beauty, presence and prestige of this property. The success of our work led to the sale of the hotel within three months of going to market.