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MEDEF | France

The Explorer

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Every year, business leaders from organisations large and small flock to Lyon for the Printemps des Entrepreneurs, hosted by the French federation of employers. Now in its seventh incarnation, this year’s conference was themed around the ‘entrepreneurial odyssey’…

Take chances. Rethink failure. These were the watchwords of the day.

As design partner, Saentys was behind the all-important event guide, providing a breakdown of the day’s programme alongside interviews and content designed to inspire. Dubbed ‘The Explorer’, the sleek and striking pack served as a bullet journal for the event, with illustrators brought on board to personalise copies for prominent guests from top brands including Caisse d’Épargne, Engie and Air France.


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